A rare opportunity is now available to be part of the Whitsunday Region’s most strategically located and economically significant industrial development – the Whitsunday Enterprise Park. With the recent Masterplan Approval now in place, we are inviting interested investors, businesses and developers to register their interest in securing a stake in this landmark project.
Spaces available 200m2 to 3,000m2
Location: 70 Lascelles Avenue, Gunyarra QLD
Strategic Benefit: Direct proximity to the rapidly expanding Whitsunday Coast Airport
Key Features of the Development
- Masterplan includes 6 distinct precincts tailored for various industrial activities.
- Approved under the Whitsunday Enterprise Park Development Code, designed to facilitate a high-quality, diverse, and scalable industrial business park.
- Compatible with a wide range of industry uses: freight, transport, logistics, storage, light manufacturing, and more.
- Connected to major transport routes: Bruce Highway, airport, future freight corridors.
- Designed with sustainability, safety, and infrastructure readiness at its core.
Why Now? Strategic & Economic Benefits
The Whitsunday Enterprise Park is a direct response to the identified shortage of industrial land in the Whitsunday region. The 2007 Industrial Needs Study and the Whitsunday Regional Economic Development Strategy (2017–2021) both stressed the urgent requirement for up to 40ha of industrial space near Proserpine to support:
- Construction and service trades
- Logistics and distribution
- Agricultural processing and packaging
- Freight and export-related businesses
- Small business growth and diversification
This development meets those needs, unlocking land that is zoned, planned and primed for industrial use.
Airport-Driven Growth: A Unique Advantage
The Whitsunday Coast Airport (WCA), just minutes from the Enterprise Park, is the fastest growing regional airport in Australia:
- Over 507,000 passengers in 2023/24 (up from 280,000 in 2021/22)
- Direct flights now include Brisbane, Sydney, Melbourne, Adelaide, Gold Coast, and more
- New Freight Distribution Centre opened August 2023 – streamlining exports of high-value goods (seafood, produce, etc.)
- Masterplan includes terminal expansion, new aircraft bays, runway upgrades, and freight handling improvements
- Future-proofed as a freight and logistics hub for northern Australia
This exponential growth directly supports and amplifies the value proposition of Whitsunday Enterprise Park as a logistics and industrial gateway.
Regional Economic Impact
- Supports tourism, agriculture, freight, small business and construction sectors
- Boosts job creation – both construction and operational
- Strengthens the regional economy by improving access to national supply chains
- A catalyst for new business ventures, expansions and inward investment
Development Summary
- Preliminary Approval in place
- Logical, staged development – demand-led rollout of lots and precincts
- Site planning has accounted for flood zones, waterway protection and infrastructure requirements
- Flexible precinct configuration – tailored to lot size and use needs
- Future development subject to downstream applications (MCU, ROL, OPW)
Expressions of Interest
We are now inviting interested buyers, investors and tenants to express their interest in being part of this landmark development.
Contact us today to receive the full Information Memorandum, Plan of Development and register your interest in available lots and investment opportunities.
Brett Dwyer
Sales Property Consultant
Commercial, Industrial, Residential
Ray White Whitsunday
0447 583 759
brett.dwyer@raywhite.com
